The Benefits of Business Intelligence for Car Dealers: Three Real-World Success Stories

Originally published August 5, 2024. Updated August 19, 2024
Alex Caradonna
Alex Caradonna
2 min read
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The Benefits of Business Intelligence for Car Dealers: Three Real-World Success Stories
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For car dealers, staying competitive requires more than just offering great vehicles. They must also use timely, comprehensive data to make smarter decisions, optimize operations, and deliver exceptional customer experiences.  

But with so many other projects to manage, how can your dealership efficiently collect, organize, and report on this data?  

Business intelligence (BI) is the key to effective data management and end-to-end reporting. The right BI solution speeds up reporting, combines data from multiple systems, and produces user-friendly reports and dashboards that employees in all roles can use to guide key decisions.  

Rather than building reports in Excel or relying on limited Dealer Management System (DMS) reporting capabilities, you can pull data directly from your DMS and all other relevant applications. Then, use that data to produce automated reports that turn complex insights into actionable results.  

In this blog, we'll explore some of the most compelling benefits of business intelligence for car dealers, each supported by real-world examples. Keep reading to explore how these dealerships have harnessed the power of BI to drive success and learn how you can do the same. 

 

Three Benefits of Business Intelligence for Car Dealers

 

Top 3 Benefits of BI for Car Dealers Infographic

#1 Streamline and Automate the Reporting Process: Van Mossel 

Van Mossel Automotive Group is a leading dealership in Belgium and Luxembourg with 100+ locations and over 2,000 employees. They implemented TARGIT Automotive’s BI solution to streamline report generation and enhance data visibility.  

Van Mossel replaced manual, time-consuming reporting tasks with an all-in-one tool that pulls in data directly from their different DMSs and financial systems and transforms it into automated reports and dashboards that can be distributed to employees at all levels. 

Automate reporting process Illustration

With TARGIT, Van Mossel can now:  

  • Track key metrics in finance, sales, service, and more 
  • Measure progress toward company goals 
  • Get a clear, daily overview of all dealership operations 

What’s more, it gives the group’s IT team time to focus on strategic improvements rather than tedious manual reporting. TARGIT has helped Van Mossel significantly increase efficiency and data quality, paving the way for better strategic decision-making across the organization. 

» READ THE FULL STORY 

 

#2 Make Data Accessible to Every Employee: Garage Louyet 

Louyet Group is the largest BMW dealership in Belgium and a regional market leader in luxury vehicle sales selling also Rolls Royce and McLaren. Today, it encompasses over 25 locations and 500 employees.

Louyet Group came to TARGIT Automotive many years ago needing a way to manage performance across five sites and surface valuable data insights to employees at all levels of operations. 

Now, the group uses TARGIT in every department, and employees at all their locations use reports to manage performance and monitor operational trends. Employees with an email address receive reports directly in their inbox, while those in the workshop get to see the results through their managers.  

Everyone from sales representatives to mechanics receives weekly BI reports tailored to their role and department, based on the latest data from Garage Louyet’s DMS system.  

» HEAR THEIR STORY

 

#3 Track Critical Key Performance Indicators (KPIs): Carl Christensen 

Aktieselskabet Carl Christensen (CAC), one of Denmark’s largest auto parts retailers, needed a way to effectively manage large amounts of data across multiple subsidiaries. Using TARGIT Decision Suite, CAC now delivers automatic, detailed reports to decision-makers across departments and locations.  

TARGIT seamlessly combines data from all of CAC’s business systems and locations so users can get end-to-end operational visibility. Reports are automatically delivered to users' inboxes every morning with their most important KPIs. With TARGIT, everyone has quick access to what they need to know to hit the ground running each day.  

Important KPIs for Automotive illustration

Employees in sales, inventory, finance, and more use TARGIT daily to analyze data and track specific KPIs. CAC can now swiftly find and address potential issues, enhancing both profitability and operational effectiveness.

» LEARN FROM THEIR SUCCESS

Unlock the Power of a Dedicated BI Solution


Business intelligence can help your car dealership in a variety of ways, but only if you invest in a solution that fits your technology requirements and specific reporting needs. 

Learn what to look for in a dedicated BI and reporting solution in our buyer’s guide, 7 Things to Look for in a Reporting Solution for your Car Dealership.  

Find the Right Reporting Solution for Your Dealership

DOWNLOAD GUIDE
Originally published August 5, 2024. Updated August 19, 2024

Alex Caradonna Written by
Alex Caradonna

Alex grew up in the auto industry and has over a decade of experience consulting on digital strategy and driving conversations with automotive decision-makers. He loves solving complex challenges and using data to find the best solutions for both internal and external stakeholders.